On April 24, 2025, Dreame Technology, a global innovator in smart home technology, officially planted its first flag in the Middle East and Africa (MEA) region by opening its first-ever flagship store at Dubai Hills Mall.
The flagship store itself isn’t just a showroom. It’s a modern, minimalist space where smart living takes center stage. Warm textured walls, sleek displays, and interactive demo zones invite visitors to get hands-on with Dreame’s latest innovations, experiencing firsthand how smart technology can make everyday life feel effortless — and just a little futuristic.
Dreame took things further by hosting a full-fledged launch event shortly after, just across town at the sleek Address Beach Resort — because why not kick off your MEA debut with a double feature?
Rolling Out the Future: Dreame’s Strategic Smart Home Lineup
At the Address Beach Resort, Dreame wasted no time unveiling its Strategic Smart Home lineup. It’s packed with enough innovation to make even Tony Stark jealous.
Leading the charge was the X50 Ultra Complete (X50 UC) — drum roll — the world’s first robotic vacuum with retractable legs. No, this isn’t science fiction. This vacuum can literally adjust its height to climb over carpets, thresholds, and obstacles with ease.
Powered by Dreame’s ProLeap™ System and VersaLift Navigation, the X50 UC isn’t just smart — it’s practically self-aware. Oh, and did we mention it also packs 20,000Pa suction power? That’s strong enough to clean up your bad life decisions (okay, not really, but it’ll keep your floors spotless).
Also making headlines was the launch of the H15 Pro Wet and Dry Vacuum, flexing the world’s first AI-powered robotic arm. This clever feature automatically closes the gap between the vacuum and the floor, so it can clean right up to your walls — no crumbs left behind. Add to that piping-hot 100°C water cleaning and a self-washing system, and you’ve got a floor-cleaning experience that’s smarter (and frankly more dedicated) than most of us on a Monday morning.
Dreame’s product parade didn’t stop there. They also introduced:
- The Z30 Cordless Stick Vacuum: their most powerful stick yet with a 310AW TurboMotor™ and HEPA H14 filtration.
- The AirStyle Pro: a 7-in-1 hair styling tool for those who want great hair without frying it to a crisp.
- The PM20 Air Purifier: smart enough to adjust airflow based on your movement — it’s basically the Fitbit of clean air.
While the technical specs were impressive, Dreame made sure the focus stayed on real-world benefits — smarter cleaning, healthier homes, and effortless living — without drowning attendees in engineering jargon.
More Than Just a Store — A Smart Start for the Region
While the products were undeniably the stars of the day, the bigger story is that Dreame has officially kicked off its journey in the MEA market — and this launch is just the beginning. The Dubai Hills Mall flagship is Dreame’s first step toward a wider regional presence, with plans already in motion to open a second store at Mall of the Emirates by July 2025. Smarter homes, it seems, are about to go mainstream — and fast.
Ready to Experience It?
The full Dreame lineup is available now at the Dubai Hills Mall flagship store — but if mall-hopping isn’t your thing, you can also shop Dreame’s smart home innovations online through Amazon, Noon, Sharaf DG, and more major retailers across the UAE.
Indeed, smart living is just a Dreame away.
